Research.

In my graduate Corporate Communication course, we submitted an in-depth strategic communication analysis of the infamous 2014 Sony Pictures hack to the Arthur W. Page Society Case Study Competition.

In my graduate Research Methods course, we conducted and analyzed primary research in order to create new strategies to optimize funding for the non-profit organization, including recruitment methods and donor retention.

In my graduate Consumer Insights for the Latino Markets course, we were tasked to develop a phone application for the Hispanic market based on insights gained from primary research, such as surveys and interviews.